How do I factory reset my HYPERBOOM?

Press and hold the Power Button and Play / Pause Button together for 5 seconds, listen for the FACTORY RESET sonification (da-da…da-da – bongo), the speaker will turn off, wait 5 seconds, then Press Power Button. Welcome sonification (Hi there… please download the ULTIMATE EARS BOOM app… “ sonification will play again at first power up if the FACTORY RESET is done correctly.